Lately while upgrading and surfing my linked in profile, I discovered a query that feedback was provided by among my network links on. The question was out of a publicist who could not appear to find any publicity for her customer, a writer of a self published book of poetry. The question given plenty of advice however like radio and a TV producer and host, I knew I could provide another perspective. During my time radio talk show host, would receive five or more books per week by publishing houses and authors seeking publicity for their books. Very few of these however made it. That is because publicists and authors were uncreative in how they pitched their books. The majority of them used the information and media releases and the pitch letters was sent out to each media outlet in the city.
While this approach may do the job for writers that are quite well known, it requires a little effort to get. Therefore, I am advocating five little known secrets any writer can use to get better publicity for their books. Begin with targeting of self published books with precision a few media outlets you want to be showcased in. Categorize them based on TV, radio, papers, blogs, podcasts, etc. Targeting a couple lets you customize your pitch into host the manufacturer or journalist which you need to include. Personalization is crucial since it creates media people feel unique and they will be more prone to think about featuring you. Keep in mind; it is about the standard of your publicity, not the amount.
When you hone your start performing your follow up and pitch, you are going to begin getting requests. The new comer writer is generally eager to talk all about the book, the characters, the major topic, etc. The reality is most journalists or chat show hosts do wish to emphasize your book exclusively since that would be equal to providing you an infomercial. How dull they wish to get to know you. Writing a book offers you indicates that you get a high degree of experience and immediate credibility. Among other items, tout your credentials and be specific. Utilize bullet points to describe how the audience can be helped by your data. Tie your expertise. Locate an approach that is exceptional or entertaining to share information that is interesting, helpful and cutting edge. Your experience will be appreciated by the press and maintain inviting you back to get longer if you do this efficiently.